“When influential international trendsetters in the beauty world such as Tracey Cunningham use Beautyworld Middle East as a platform to reach professionals across the wider Middle East, it underlines the growing impact the event has on regional beauty and hair trends.” Ahmed Pauwels, CEO of Messe Frankfurt Middle East
One of Hollywood’s most sought after hair colourists is making her way to the Middle East, as she embarks on an educational showcase on how to deliver the ‘celebrity look’ at the region’s largest trade fair for beauty, hair, fragrances, and wellbeing.
